Freeway Strategies

Freeway Consulting (Freeway Strategies) is a Latin America–focused CRM consultancy and a Salesforce Summit Partner specializing in Salesforce Customer 360 implementations and cloud solutions. For over 20 years the firm has delivered digital transformation projects across Mexico, Central and South America and the USA, with deep experience in Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud, Einstein/AI and MuleSoft integrations. Freeway positions itself as a full-lifecycle partner offering strategic consulting, bespoke implementations, continuous support and evolving services to maximize license value and business outcomes. The company highlights more than 400 Salesforce certifications, direct investment from Salesforce Ventures, and a strong regional presence with offices across Mexico, Costa Rica, Panama, El Salvador, Guatemala, Honduras, Colombia, Peru, Chile and the USA. Typical engagements focus on CRM modernization, data strategies, omnichannel customer experience, API-led integrations and commerce initiatives for industries including retail, financial services, manufacturing, healthcare and automotive. Freeway also promotes training and change adoption services alongside managed support to ensure clients realize measurable improvements in sales, service and marketing operations.