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George Brown

George Brown

Co-Founder & CEO

40+ years of industry experience

About

George Brown brings over 40 years of hands-on experience in the Microsoft Dynamics ecosystem to Top Dynamics Partners. As co-founder of Partner Economics and former Chief Revenue Officer at Jet Global — the world's largest Microsoft Dynamics ISV by unit volume — George has been at the center of the Dynamics channel since 1997. He has served as CEO of Aston Group NA, sat on the boards of multiple ISVs and large-scale VARs, and overseen more than 500 ERP implementations across the Dynamics partner space. George works closely with Big Room Creative (https://bigroomcreative.com/), who specialize in helping Microsoft Dynamics partners and ISVs with marketing and growth. His deep understanding of partner economics, cloud transformation strategy, and channel dynamics directly informs how Top Dynamics Partners evaluates and ranks implementation partners worldwide.

Credentials

Microsoft Dynamics Expert40+ Years ERP Experience500+ ERP Implementations Overseen

Areas of Expertise

Microsoft Dynamics 365ERP Partner StrategyCloud TransformationChannel EconomicsM&A AdvisoryPartner Business Models

Articles by George Brown

The Dynamics 365 Partner Specialization Map: Listed Products, Industries, and Services

A reproducible supply-side map of products, industries, and services listed by public Dynamics 365 VAR and mixed-model partners.

8 min

The Dynamics 365 Partner Review Landscape: What Current Review Records Show

A methodology-first look at 1,210 Google and 495 Glassdoor partner records in one unique public Dynamics cohort.

6 min

What D365 Partners Blog About — And What It Reveals About Their Public Expertise

An evidence-led review of 5,040 substantive partner blog posts: topic patterns, distinct-post product coverage and reproducible profile overlap.

8 min

The Geography of D365 Expertise — Where Partners Cluster and Where They Don’t

Dubai, not New York or London, is the world's largest city-level Dynamics 365 partner hub. We mapped 1,529 active D365 partners across 50+ countries to show where expertise concentrates, how product specialization varies by region, and what geography means for partner selection.

12 min

How to Evaluate a Dynamics 365 Partner for the Agentic AI Era

Microsoft's agentic AI capabilities are reshaping Dynamics 365. Traditional partner selection criteria are no longer sufficient. Here's how to evaluate partners for the new reality.

8 min

What 1,616 Public Dynamics Case Studies Show About Industry Representation

A current, reproducible snapshot of 1,616 distinct public case studies: industry and project representation, product-family coverage, reported challenges and outcomes, and the limits of self-selected evidence.

12 min

How Much Does Microsoft Dynamics 365 Really Cost? The Complete 2026 Guide

Discover what Dynamics 365 Business Central really costs in 2026—from per-user licensing to implementation, add-ons, and total cost of ownership.

8 min

Business Process Automation: Tools, Examples, and How Dynamics 365 Automates Your Operations

Business process automation reduces costs by 20–35% and accelerates cycle times across finance, HR, supply chain, and sales. Learn what BPA is, see real-world examples, compare automation tools, and discover how Microsoft Dynamics 365 automates your most critical processes.

12 min

How to Select the Right Microsoft Dynamics 365 ERP Implementation Partner: A Clear Guide

Weigh certifications, implementation approach, post-launch support, and scalability. The wrong partner choice leads to blown budgets and missed deadlines.

8 min

Microsoft Partner Statistics: Key Insights and Trends for 2025

Every day, thousands of companies team up with Microsoft to deliver software, cloud services, and support to customers worldwide

8 min

The 26 Best Add-ons for Microsoft Dynamics 365 Business Central (2026 Edition)

Business Central's real power comes from add-ons. Discover the 26 best extensions for finance, warehouse, analytics, commerce, and more in this 2026 guide.

8 min

Why Business Central Implementations Fail: Root Causes, Statistics, and How to Succeed

Nearly 50% of ERP implementations fail to meet expectations. Learn why Business Central implementations fail, what they really cost, how to choose the right partner, and the proven best practices that dramatically increase your odds of success.

12 min

Best Microsoft Dynamics 365 Partners for Large Enterprises: 2025 Guide

Discover the best Microsoft Dynamics 365 partners for large enterprises in 2025. Learn what sets top implementation partners apart and how to choose wisely.

8 min

Best Tools for Managing Your Microsoft Dynamics 365 Implementation

Discover the top tools and strategies for a smoother Microsoft Dynamics 365 implementation—from planning and data migration to user adoption and go-live support.

8 min

Complete Guide to Microsoft Dynamics 365 Cloud Solutions: Features, Implementation, and Best Practices

Dynamics 365 unifies CRM and ERP in a modular cloud platform. Explore core features, implementation best practices, and tips for a successful rollout.

8 min

How AI and Machine Learning in Microsoft Dynamics 365 Improve Business Intelligence

Dynamics 365 AI and machine learning capabilities turn raw data into actionable insights—predicting customer behavior, automating tasks, and sharpening decisions.

8 min

How AI in Microsoft Dynamics 365 Improves Customer Retention: Key Strategies and Benefits

Discover how AI features in Microsoft Dynamics 365 boost customer retention through predictive analytics, personalized engagement, and automated support.

8 min

How Microsoft Dynamics 365 Partners Help You Maximize ROI Effectively

Discover how certified Microsoft Dynamics 365 partners help businesses maximize ROI through expert implementation, licensing optimization, and ongoing support.

8 min

How to Choose a Microsoft Dynamics 365 Partner for Your Industry: Step-by-Step Guide

Learn how to select a Dynamics 365 partner who truly understands your industry's compliance needs, growth trajectory, and day-to-day realities.

8 min

How Microsoft Dynamics 365 Adheres to Industry Security Regulations

Discover how Microsoft Dynamics 365 meets GDPR, HIPAA, SOX, and ISO requirements with built-in encryption, role-based access, and automated compliance tools.

8 min

Microsoft Dynamics 365 For Small Business Is It Right For You

Wondering if Microsoft Dynamics 365 fits your small business? Explore costs, features, and fit before you commit to this powerful platform.

8 min

Microsoft Dynamics 365: Why It’s a Leading Choice for ERP Systems

Discover why Microsoft Dynamics 365 is a leading ERP choice—offering cloud flexibility, AI-powered analytics, and seamless Microsoft ecosystem integration.

8 min

Role of Microsoft Dynamics 365 Consultants in Your Digital Transformation

Discover how Microsoft Dynamics 365 consultants bridge business goals and technology, driving successful digital transformation with expert guidance.

8 min

Top AI Tools and Capabilities within Microsoft Dynamics 365

Explore the top AI tools in Microsoft Dynamics 365—from Copilot and autonomous agents to predictive analytics—and how they transform business operations.

8 min

Understanding the Different Modules in Microsoft Dynamics 365: Comprehensive Guide

Dynamics 365 offers 15+ modules spanning ERP, CRM, AI, and more. Learn what each module does and how to pick the right ones for your business.

8 min