Realeyes is an AI-driven human insight company that measures attention and emotional response to video and digital experiences. Their core offerings include PreView, a creative intelligence and ad-testing product that predicts sales and media efficiency by analyzing attention and emotion; VerifEye, a lightweight facial verification solution for identity validation; and ethically sourced Vision AI Data for training computer vision models. Realeyes uses patented facial coding, attention measurement algorithms and vision AI to help brands, media companies and platforms optimize creative performance, reduce CPMs and improve user experiences while maintaining GDPR-compliant opt-in data practices. Common use cases cited include ad creative optimization across social and video platforms, passive user-feedback for product and device wellbeing, gaming engagement measurement and automotive safety testing. The company emphasizes privacy, ethical data collection and delivering actionable analytics that link creative quality to commercial outcomes, positioning itself as a data and analytics partner for marketers and technology teams seeking evidence-based improvements to creative and verification workflows.
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