Brand New Day's Growth Journey with a 360° Customer View Using Dynamics 365
Brand New Day · Financial Services / Pension & Asset Management
EnterpriseimplementationBusinessBase helped Brand New Day, a financial services company, implement Microsoft Dynamics 365 Contact Center and Customer Insights to centralize customer contact and create a 360° customer view. The project resulted in improved efficiency and scalability while maintaining service quality.
Products used
Challenges addressed
- –Fragmented systems for marketing, sales, and customer contact leading to lack of a unified customer view
- –Inefficiencies in handling customer inquiries due to inaccessible customer data across departments
Key metrics
- ✓Operating more efficiently with the same number of employees
- ✓Faster and more consistent handling of customer inquiries
- ✓Improved inter-departmental connectivity